NBCUniversal Key Art Design
COMPANY: NBCUniversal
ROLE: Graphic Design, Print Design, OOH Design, Brand Design
DATE: 2023-2025
As a Key Art Designer for NBCUniversal, I have been able to work on art for a variety of shows including The Voice, Night Court, America’s Got Talent, and American Ninja Warrior. It has also been my responsibility to resize key art to different sizes in order to meet different media needs. I regularly participate in brainstorm meetings where I pitch ideas for new creative concepts to team members and senior leadership. In addition, part of my responsibility includes creating brand deck templates for the Brand team to use for each NBC show.
THE VOICE SEASON 25
For Season 25 of the Voice, the main grab was the all-new double chair that was introduced with the addition of new coaches Dan and Shay. I created the key art design that was chosen for finishing. I also resized the artwork for different signage needs for Universal Hollywood Studios, Orlando Universal Studios theme parks, and billboards around the LA area.
AMERICA’S GOT TALENT SEASON 19
I worked alongside a fellow designer to create the key art design that was chosen for finishing for AGT Season 19. The goal here was to make the season 19 art a fun, summer celebration. I then resized the artwork for various tactic sizes and OOH media needs. Below is the final key art and some of the different resized artwork layouts.
PEOPLE’S CHOICE COUNTRY AWARDS
For the People’s Choice Country Awards, I designed the key art layout that was chosen as the final design. I utilized the colors of the logo to create a cohesive design that created excitement for the first ever People’s Choice Country Awards.
JOAN RIVERS SPECIAL
The Joan Rivers Special I got to work on is a tribute show for the internationally recognized comedian, performer, and author: Joan Rivers. The goal with this artwork was to capture the spirit of Joan Rivers and make it clear that this was a tribute show. The design I created was chosen to be used as the final art and it is shown below.
TRANSPLANT SEASON 3
When designing the key art for Transplant Season 3, the talent photography was fairly limited. I went with a design that highlighted the main characters of the show and used light to give a feeling of hope and warmth. Featured below is the finalized key art design.
NIGHT COURT SEASON 2
My job with the season 2 key art for Night Court included doing final edits on the artwork such as rearranging elements, swapping out photography of both Melissa and John, and finalizing the treatment of the art. I then resized the artwork to meet the various sizes needed.
ROSE PARADE
The Rose Parade is an annual parade held on New Year’s Day in California and it is known for showcasing lots of exciting flower-covered floats. This was a fun design to work on because we got to choose from so many exciting and colorful floats to feature in the key art. Ultimately my design highlighting this bee inspired float was chosen as the final key art.
